© WWF-US / Keith Arnold
Forests Practice Team

Fran Price - WWF Global Leader, Forests

Fran Raymond Price has spent her career working to protect forests and improve forestry around the globe. She joined WWF in June 2020 after 18 years at The Nature Conservancy, where she helped guide the organization’s adoption and promotion of responsible forest management and certification.

Fran helped bring forest carbon finance to smaller forest owners in the United States, most recently by assisting the development and launch of the Family Forest Carbon Program. Her work has focused on the creation, improvement, and proliferation of market-based incentives – such as the alignment of forest carbon investment and certification and strengthening of forest certification standards — to protect forest ecosystems. 
Fran holds a master's degree in forestry from the Yale School of Forestry and Environmental Studies, and a B.A. in History and Government from Cornell University. She began her forestry career as a Peace Corps community forestry volunteer in the Dominican Republic.  
Forests Practice Team

Damian Fleming
Deputy Practice Leader


Mark Aldrich
Senior Advisor


Helma Brandlmaier
Knowledge Manager


Hermine Kleymann
Policy Manager


Pablo Pacheco 
Global Forest Lead Scientist




Fawziah Selamat 
Interim Communications Manager

Suzanne Valkman
Senior Manager Resource Mobilization

Alice Zhuang
Personal Assistant to Practice Leader




Forests Experts


Andrey Shegolev
Forest Certification and Lead, Forest Sector Transformation


Linda Walker
Acting Lead, Forest Sector Transformation


Gijs Breukink
Acting Lead, Forest Sector Transformation and Coordinator, Responsible Forestry


Anita Diederichsen
Lead/ Coordinator, Forest Landscape Restoration


Brittany Williams
Lead/Co-ordinator, Forest & Climate


Louisa Conzen
Lead/Co-ordinator, Deforestation and Conversion-Free


Lucía Ruiz
Lead/Co-ordinator, Protected and Conserved Areas


Luis Neves Silva  
Lead, New Generation Plantations


Josefina Brana-Varela
Senior Director, Forest and Climate Hub


Severin Kalonga
Lead, Forest Landscape Restoration in Africa


Christopher Holtz
Vice President, Earth for Life initiative