Nature's decline sparks worldwide concern
The evidence of our impact on nature has never been better understood, writes WWF special envoy Marco Lambertini who describes this period as the "great awakening".
Read moreDiscover incredible stories of businesses that are leading innovative efforts to secure a nature-positive future for our planet. In this beautiful series of films, the WWF and its partners, highlight some of the ambitious work and incredible individuals who are tackling the twin crises of nature loss and climate change.
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Wildlife populations plummet by 69%
A devastation fall in average wildlife populations since 1970 is revealed by the WWF's flagship Living Planet Report. Our future is critically dependent on biodiversity but the Living Planet Report shows we are losing it at an alarming rate.
Living Planet Report
Our Ambition
The world has changed.
Wildlife has halved in less than a generation. Natural habitats are being put under increasing pressure. And climate change is leading us into uncharted territory.
But people have changed too.
They’re more aware of the threat to essentials like food, water and clean air. They’re more ambitious, more innovative. And they’re backed by a growing number of corporations.