© Michel Gunther / WWF-Canon

Do you feel that protecting the ocean and its wildlife is challenging?

Think again. By paying close attention to the type of seafood you eat, you can help WWF to revive our ocean and sustain it for generations to come.

© WWF-US / James Morgan

Always look out for seafood with the distinctive blue MSC label. This gives you a simple way to identify - and purchase - fish from well-managed sources.