That means increasing demand for sustainably produced products, particularly through developing community enterprise that supports conservation.
It also means reducing demand for products that harm wildlife directly – for example, through shutting down illegal ivory markets and tackling plastic pollution.
And it means shifting demand for products that have the biggest impacts on nature – commodities like palm oil, soy, beef and seafood – to more sustainable choices.
Together with business, we’re calling on governments to agree a New Deal for Nature and People
that helps put nature on the path to recovery.
And to create a united business voice, we’ve helped set up Business for Nature
– a global coalition calling for action to reverse nature loss and restore the planet’s vital natural systems.
If we look after nature together, nature will look after us.
To find out more about our work on markets please contact us on firstname.lastname@example.org