Posted on November, 14 2025

Numerous commitments and declarations have been made in recent years to advance deforestation- and conversion-free (DCF) supply chains, but large-scale ecosystem loss continues. Today, forests and other ecosystems are facing a decisive phase: while some companies still question the feasibility of fully transparent DCF supply chains, key market players, producers' organizations and producing region's governments are driving concrete change, steadily increasing demand, production and trade of fully verified DCF commodities, even from high risk, remote regions.

The opportunity to change the current trends is clear. Companies that embrace the shift toward DCF supply chains early will be better positioned to manage risks (supply disruption, reputation and legal), gain efficiency, meet regulatory requirements and capture market opportunities. Acting now means turning sustainability into a competitive advantage, ensuring long-term growth while contributing to climate and biodiversity goals and protecting human rights.

WWF's new report, Time to Act: Showcasing, Incentivizing and Upscaling Deforestation- and Conversion-Free Supply Chains, presents proven solutions from across the globe and explores how they can be scaled up by companies, sectors and governments to establish ethical, transparent DCF supply chains as the new norm of global and local trade. Transparent, sustainable and ethical commodity trade is not just a possibility - it is already happening globally.