A flexible gift for WWF International will be directed towards strengthening our core business functions and support the WWF network to respond to new opportunities or urgent threats. Such a gift will reinforce our conservation work, by enabling:
- Our nine conservation communities to manage conservation research and analysis,
- To monitor and evaluate our impact,
- The engagement teams to secure additional funds from governments, supporters and partners,
- The communications team to reach our goal of engaging 1 billion people with nature,
- Strategic leadership at a global level to support the network.
A flexible gift is of huge value to WWF, and will be used in areas and at the times it is needed most.
Global Strategic Leadership for Conservation
WWF International teams provide global strategic leadership to enable prioritisation at Network level and maximise our impact at a global and local level. They provide leadership and forward thinking during external flagship global conferences, such as the Ocean Summit that took place in Paris in 2019.
IMPACT: Creating, supporting and advocating for solutions at a global level that will redefine human relations with nature
Support from our dedicated philanthropists enables WWF to leverage additional funds from various supporters, such as government bodies, corporations and foundations, and fill any funding gaps we have in our conservation activities. Support here is also allocated to strengthening the local fundraising capacity of WWF offices in the south and east, thus increasing their income and advancing their conservation capacity.
IMPACT: Providing more ways for committed individuals to maximise their support for conservation.
Global Operations Management
A critical function within WWF is the administration and the operationalisation of the network, which allow us to create the highest level of efficiency possible. This work includes the financial monitoring of WWF International, the monitoring and evaluation of the network, and compliance to the required regulatory standards.
IMPACT: Maximising the efficiency of the Secretariat and the Network.
Global Communications, Campaigns & Advocacy
The global communications team are amplifying the voice of WWF. Their work is vital to reach 1 billion people across the world, for example by driving Earth Hour and creating the Living Planet Report. Meanwhile, our advocacy team are helping to influence government bodies and businesses to improve their practices, whilst our campaign team are helping mobilize society and governments.
IMPACT: Moving nature up the global agenda for governments, businesses and people.