ASCO Commits To Reforestation
National Tyres and Batteries Manager, Gyanen Prasad, said contributing towards the well-being of the environment leaves a good feeling with the 260 odd Asco staff, within its five branches throughout the country.
ASCO contributes $1 from every Bridgestone tyre sold, during its One Tyre One Good Deed campaign, as its eco-plan commitment for Earth Hour.
The campaign runs for three months and more than $4,000 from the 2012 campaign has been diverted towards tree planting in Dreketi, Vanua Levu, coordinated by WWF South Pacific.
“Tyres are made from rubber trees so we are giving back to the environment, by planting local tree species to contribute to the well-being of Fijian forests and ensure they continue to serve their ecological functions and keep nature balanced,”Prasad said.
“We are helping the environment for current and future generations and this is something that unites us all as ASCO staff – the environment.”
Prasad encouraged all corporate bodies in Fiji to join the cause.
“It’s a good cause that all corporates can take up as part of their corporate social responsibilities,” he said.
“We all need to consider the climatic changes that we are witnessing, extreme weather conditions, news about the relocation of villages because if rising sea level and so forth and realise that our Planet needs our help.
“In fact we need to help ourselves and other corporate organisations in Fiji can support national efforts considering corporates have that financial power that can secure investments for the well-being of the environment.”