Seafood Communication Manager WWF Italy | WWF

Seafood Communication Manager WWF Italy

Posted on
06 October 2017
Position title: Seafood Communication Manager WWF Italy
Job location: Rome
Employment Type: Full time. The remuneration – within the budget availability of the Project – will depend on the skills and experience of the selected candidate.
WWF is the world’s leading independent conservation organization, with more than five million supporters and a global network active in more than one hundred countries. Through our engagement with the public, businesses and government, we focus on safeguarding the natural world, creating solutions to the most serious environmental issues facing our planet, so that people and nature thrive. 
In a market-oriented society, consumers have an enormous amount of influence. The product range – and therefore production –  is aligned to demand. This means that everyone can play a part in making a positive change. For this reason WWF is working hard to engage consumers in orienting their purchasing choices to sustainability.
Working with businesses is an integral part of WWF’s strategy to deliver sustainable solutions and meet our overall mission of safeguarding the natural world. The Corporate Partnerships Team plays a key role in this, by developing and managing relationships with high-profile national and multinational corporations. Our aim is to help them adopt a more sustainable approach and make a positive contribution to the environment through funding our work.
To implement communications activities in Italy mainly addressed to the general public and consumers related to fisheries, sustainable seafood and responsible consumption. To maximize the effectiveness of the WWF network’s engagement with the private sector and draft and implement communication strategies for international partnerships in the seafood sector.
I.             Major Functions of the role
  • Create and develop a communication strategy and plan related to seafood projects, develop detailed events, media and social media plans (with the support of the communications department of WWF Italy).
  • Implement internal communications for the seafood projects.
  • Coordinate all crisis communications activities pertaining to seafood projects (with the WWF International media department).
II.            Major Duties and Responsibilities
•             Design and produce communications activities and tools (or adapt existing ones) for Italy (press releases, media and social media material, publications, articles for newsletters, web sites, videos) about seafood projects.
•             Support the production of communications tools for projects by providing content and developing materials aimed at raising awareness and engaging consumers in responsible seafood consumption.
•             Cross-check and ensure consistency of messages and contents with WWF seafood experts.
•             Liaise with journalists – in agreement and in coordination with WWF Italy Communications office –  and develop relationships with them to obtain frequent and high quality coverage according to the project objectives.
•             Negotiate media space. 
•             Prepare communications reports and analyse results to make recommendations.
•             Work with the partnership team to develop and implement the partnership's communication strategy and develop corporate communication material (including press releases, factsheets, presentations, reports).
•             Develop and maintain excellent relationships and synergies within the WWF Network, to achieve maximum co-operation.
•             Advise the marketing team regarding communication messages in the development and implementation of marketing activities related to seafood projects.
Required Qualifications:
•             A university degree as well as an in-depth understanding of communication practices.
•             At least 5 years work experience in the field of communications in an international environment in the private or NGO sector.
•             Experience with media desired.
•             Demonstrated writing and editing skills.
Required Skills and Competencies:
•             Excellent command of spoken and written Italian and English.
•             Excellent communication and diplomatic skills.
•             Ability to relate convincingly and credibly with peers in partner organizations.
•             Strong organizational skills with an aptitude to get things done.
•             Ability to conceptualize and implement communication tools.
•             Creativity and flexibility with a solution-oriented approach.
•             Knowledge of sustainability and seafood issues an advantage.
•             Flexible travel availability.
•             Adheres to WWF’s values, which are: Passionate & Optimistic, Challenging & Inspiring, Credible & Accountable, Persevering & Delivering Results.
This job description covers the main tasks and conveys the spirit of the sort of tasks that are anticipated proactively from staff. Other tasks may be assigned as necessary according to organizational needs.
Suitable applicants are invited to email their application with a cover letter and CV to:, inserting in the object "Seafood Communication Manager"  and including permission to process personal data.

Deadline for submission of applications: 15 October 2017

WWF is an equal opportunity employer and committed to having a diverse workforce.
WWF Italy undertakes to select its own employees exclusively on the basis of their professional skills, regardless of their cultural background, gender, sexual orientation (L.903 / 1977).
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