Water Footprint
The water footprint of an individual, community or business is defined as the total volume of freshwater used to produce the goods and services consumed by the individual or community or produced by the business.
Since 2009 there is a global calculation standard for the water footprint, maintained by the Water Footprint Network, an international network of governments, corporations, non-governmental organizations and UN bodies.
The global average water footprint is about 3,400 litres per person per day with the USA and Japan at about double this rate.
