Head of Regional Communications, WWF CEE
Make a difference to today’s world.
WWF CEE is seeking to recruit a dynamic and enthusiastic
Head of Regional Communications, WWF CEE(full-time, based in Sofia or Budapest)
The WWF Danube-Carpathian Programme, WWF-Hungary and WWF-Austria are in the process of integrating more closely as “WWF-CEE”, covering up to 10 countries of Central and Southeastern Europe, with a focus particularly in Austria, Hungary, Romania and Bulgaria.
The Head of Regional Communications will play a key role in developing and promoting WWF-CEE, both to external audiences and the WWF Network and internally, helping to create a common sense of identity and purpose for staff working across the region.
The position will be directly responsible for communications at regional and international level, seeking to significantly increase awareness and provide leadership and coordination for communications activities at national level.
Your duties will include:
1. Provide overall leadership and the driving force for promoting WWF-CEE, its priorities and work.
2. Lead development of WWF’s communications across the CEE region, including at regional level and within selected countries.
3. Manage regional communications activities, including media work, internet and social media as well as campaigns, special events and projects.
1. Lead promotion of WWF-CEE, its priorities and work.
- Lead development and implementation of a “brand” for WWF in CEE as the “Green Heart of Europe” within the broader WWF brand guidelines and in close cooperation with conservation and fundraising leads as well as interested WWF partners, e.g. WWF-Belgium.
- Lead development and implementation of regional communications strategies and annual plans.
- Develop and implement a strategy and plan for monitoring and evaluating progress toward achieving objectives.
- Provide capacity building and support as relevant for WWF communications staff in WWF-CEE.
- Liaise with and coordinate country-level communications staff. Organise regular meetings (virtual and physical) of communications staff to share know-how and experience, coordinate and plan common activities.
- Ensure implementation of WWF and WWF-CEE brand guidelines across CEE region.
- Liaise with relevant staff from the WWF network and partner organisations, including heads of marketing for WWF-International, WWF-Germany, WWF-Austria, WWF-Hungary and WWF-Poland, among others.
- Develop and manage platform/s for internal communication, including Google site.
- Promote WWF-CEE and its work in relevant media at regional and international levels.
- Draft and distribute press releases and other press communications, organise press trips and press conferences.
- Cultivate and maintain contacts with relevant media and journalists, as appropriate.
- Produce and place articles and other communications outputs (e.g. audio, visual) both with media and WWF communicators from WWF-International and relevant WWF organisations.
- Liaise with and support communications staff of WWF-International and other WWF organisations in addressing media inquiries related to WWF-CEE and the region.
- Monitor and evaluate media coverage of WWF in CEE at regional/international level.
- Develop and maintain English-language internet site and social networking for WWF in CEE.
- Develop, produce, distribute and promote a regular e-bulletin covering WWF in CEE.
- Supervise, produce and distribute WWF-CEE communication materials and publications.
- Initiate, develop and where relevant oversee implementation of regional communication campaigns, events and initiatives.
- Liaise with communications leads of key partners, including International Commission for the Protection of the Danube River (ICPDR) and Carpathian Convention. Represent WWF in the ICPDR stakeholder involvement working group.
- Ambition, energy and drive, with a commitment to making a difference.
- Vision and leadership in communications.
- Professional training and at least 5 years experience in strategic communications, marketing, public relations or related field, preferably in one or more countries of the Danube-Carpathian region.
- A team player, committed to building a strong team and sharing success with colleagues.
- An ability to navigate, adapt to and work across different cultures and conditions with a “virtual” team in different locations.
- Excellent command of English, including spoken and written.
- Commitment to WWF’s mission and priorities.
- Experience with the issues and priorities of WWF, including e.g. environment and nature. conservation, and work for an environmental organisation is an advantage but not a necessity.
- Ability to work in an international environment and within a multi-cultural team.
- Contributing to challenging activities in one of Europe’s most exciting eco-regions.
- Friendly and highly professional working atmosphere in an international context.
- Varying tasks and independent work style.
- A pleasant working atmosphere and great learning environment.
- Salary according to NGO standards.