Bolstering the value of natural ecosystems
The real value of natural ecosystems
However, this undervaluation is also linked to the predominant and flawed perception that natural ecosystems are “useless lands” waiting to be converted to more “productive” and “socially beneficial” uses. This current development paradigm has resulted in little political will to enforce legislation that, while imperfect, exists to improve the management and viability of these goods and services.
While ecosystem goods and services have inherent value and provide benefits that may be nearly impossible to quantify, supporting the development of economically competitive alternatives to the current major land uses of the Amazon is being proposed as a critical component of an effective response to halting the advance of the deforestation frontier.
How to achieve this
- Generating the applied research and pilot experiences to promote forest carbon markets/financial incentives as credible mechanisms to generate income, maintain forest cover, and reduce carbon-forest emissions
- Providing the technical foundation for the economic valuation of environmental services other than carbon in the Amazon
- Advocating for comprehensive forest and forest related policies
- Promoting demand for sustainable forest products

