Why WWF works with business | WWF

Why WWF works with business

WWF recognizes that business and industry have a key role when it really comes to implementing innovation. Who else could do it?
Today WWF engages with businesses and industry on an ever bigger scale: from concrete measures inside a company to joint sector-wide approaches and political statements. WWF’s partnerships with businesses aim to achieve the necessary and the inevitable: a complete switch in how the world supplies itself with energy.

Corporate social responsibility

WWF believes that corporate social responsibility programmes are a perfect place to start thinking outside traditional bottom-line driven strategies. However, to create a society without dangerous climate change, companies – and other players – must integrate energy and climate concerns fully into their business.

Vision and action

WWF therefore works with leaders in their sector, the trail-blazing companies that integrate cutting-edge thinking with the need for long-term vision and have the capacity to translate that vision into action.

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