- Wildlife Crime Initiative: A long-term, collaborative initiative between WWF and TRAFFIC to help tackle the global poaching crisis and unprecedented surge in organised wildlife crime, which threatens the survival of iconic species and undermines national security, the rule of law and sustainable development.
- Changing consumer behaviour: Persuading consumers to make informed choices when buying wildlife-based products.
- Encouraging people to use their local wildlife sustainably: Working hand-in-hand with communities to provide practical help to develop sustainable livelihoods and conserve natural resources.
- Working with the private sector: Promoting sustainable wildlife trade.
- Backing the enforcement of appropriate wildlife trade laws: Supporting the enforcement of CITES, which regulates the international trade in wildlife; providing tools, training and funding; encouraging cross-border cooperation; funding critical research; and raising public awareness about illegal and unsustainable trade issues.
- Promoting new laws for the control of wildlife trade, when appropriate: WWF has contributed to achieving protection under CITES for several marine and timber species, such as the humphead wrasse, great white shark, and the Asian commercial timber species, ramin.
- Working at the 'top level': Advocating to ensure that the mandate of multilateral environment agreements, such as CITES, are not weakened or over-ruled by institutions, such as the World Trade Organization, which pursue economic priorities with little consideration for their long-term, environmental impacts.
Latest News & Publications
Carlos Drews receives LiberPress environmental award
WWF Director of Global Species Programme joins other winners including Charlie Hebdo and UNHCR
Tanzania arrests queen of ivory in major blow against wildlife crime
Chinese woman charged with trafficking 706 tusks over 14 years
Asian states must shut illegal bird markets
Summit on songbird crisis ends with call for governments to act to save species
China and US pledge to end domestic ivory trade
Announcement is major boost in fight against elephant poaching
Tens of thousands of birds sold illegally on streets of Jakarta
Thriving illegal trade threatens numerous bird species in Indonesia
Da Nang developing into major new ivory trafficking hub
Seizures point to town becoming key ivory entry point into Viet Nam
Critical meeting in China on wildlife crime
Participants discuss next steps after historic UN resolution against illegal wildlife trade
Influential Vietnamese 'Nail it for Rhinos'
Leading figures donate fingernail clippings to help reduce demand for rhino horn
Russian reserve receives highest tiger protection rating
Sikhote-Alin Nature Reserve is second global site to be accredited by CA|TS
Eastern and Southern African countries announce groundbreaking move to curb regional illegal timber trade
Kenya, Tanzania, Uganda, Madagascar and Mozambique will jointly combat illegal timber trade in ...