/ ©: Jürgen Freund / WWF
All life on Earth depends on a healthy ocean. Billions of us rely on it for food, clean air, fresh water, and livelihoods. A healthy ocean means healthy people, food security, regional stability and a flourishing ‘blue economy’.

Irresponsible practices are pushing our ocean systems to the point of collapse. Improved management can help reverse this decline and restore ocean health.

Working with communities, civil society, businesses and governments around the world, WWF is solving the biggest challenges facing our marine environment.
 / ©: WWF
MPA Infographics

Everyone is linked to the ocean

The world's ocean and coasts are home to an incredible array of life and vital to human health, livelihoods and cultures.

Fish is major source of animal protein
Oceans produce 50% of oxygen we breath

But damaging and unsustainable human activities are weakening the ocean.

Fragile ecosystems such as corals are dying (corals are predicted to disappear by 2050), some species are at risk of extinction and others with major commercial value are just a shadow of their former abundance. Why is that a problem? Coral reefs provide refuges and spawning grounds for a myriad of fish species and other marine life.

We pay the price – when the ocean suffers, so do millions of people around the world who depend directly on the marine environment to feed themselves and their families (read the stories on the Exposure website).

Find out more
 / ©: LBPR_WWF
Populations of fish critical to human food security are in serious decline worldwide with some at risk of collapse according to the Living Blue Planet Report. Get the report ►

What WWF is doing

Our decades of experience, from the Gulf of Mexico to the Southern Oceans, has shown that people are key to sustain the ocean. Through projects that respond to people’s needs – for food, jobs, well-being – over the long term we can revive this complex but priceless biological engine which we all depend on.

WWF promotes a Sustainable Blue Economy to ensure that the economic development of the ocean contributes to true prosperity and resilience, today and long into the future.

We carry out our work through a large-scale, holistic approach that involves: To achieve these goals, WWF relies on 5 strategies: ► Find out more

WWF's Global Marine Programme supports the conservation of WWF's marine Priority Places and species (cetaceans, turtles and sharks), as well as the work of relevant WWF Global Initiatives: Smart Fishing, Market Transformation, Coral Triangle, Coastal East Africa and Arctic.
A white tip reef shark (Triaenodon obesus) / ©: Brent Stirton / Getty Images
A white tip reef shark (Triaenodon obesus) swimming in Beqa lagoon, Fiji. Shark diving and feeding is becoming a popular tourist activity off Beqa lagoon not too far from Suva, capital city of Fiji. There is regular shark feeding at this venue. Suva, Fiji
© Brent Stirton / Getty Images

Saving sharks

The WWF and TRAFFIC Shark & Ray Initiative aims to improve the management of shark fisheries, reduce demand and move international trade in sharks and rays toward sustainability.

Find out more ►

Click on the marine Priority Places on the map to find out more:

Larger version of the above map

Arctic Gulf of California Mesoamerican Reef Galapagos Southern Chile Baltic Sea Mediterranean West Africa Marine Yellow Sea Madagascar Coral Triangle Coastal East Africa Southwest Pacific Southern Oceans

Northern Mozambique Channel Initiative

A blueprint focused on people's livelihoods and habitat protection
In the Northern Mozambique Channel, WWF and partners support governments to set up a regional vision and action plan that will enhance fisheries and protect critical habitat. Our ambition is that over time, this approach generates sustainable futures for coastal communities.

Find out more ►

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