The 2050 Criteria
The 2050 Criteria seeks to untangle this complexity. Providing distilled guidance based on leading industry practice, The 2050 Criteria is designed to serve as a field guide for investors to access mainstream agricultural, forest, and seafood commodities in a responsible manner.
The 2050 Criteria provides a framework to identify responsible practices in key soft commodity sectors around the globe, including:
- Aquaculture
- Beef
- Bioenergy
- Cotton
- Dairy
- Palm Oil
- Soy
- Sugar
- Timber, Pulp & Paper
- Wild-Caught Fish
- Other Terrestrial
These commodity supply chains play key roles in meeting humanity’s growing demands while simultaneously generating some of the largest and most irreversible impacts on communities and ecosystems around the world, including biodiversity loss, watershed disruption, climate change, and social conflict. Financial institutions play a unique role in helping to establish the rules of the game and making daily operations possible. By deploying credible, mainstream criteria for responsibly indentifying and guiding investees, financial institutions can improve performance, manage risk, and help contribute to the economic and environmental sustainability of these crucial sectors.
For each soft commodity sector, The 2050 Criteria outlines:
- Key features of the global market, including trade data and dynamics
- Primary environmental and social risks
- Key Performance Criteria for managing environmental and social risks
- Leading third-party certifications
- Major trends and opportunities
- Links for additional tools and resources
Food security, and its attendant social, environmental, and economic consequences, is the challenge of the 21st century. The 2050 Criteria provides a tool and an entry point – including Key Performance Criteria – for investors to identify responsible players and projects. If finance, industry, and civil society align around credible indicators, we can help ensure that Earth meets humanity’s current demand without compromising the prospects for human development and functioning markets in the coming decades.
WWF's 2050 Criteria In The News
- Thomson Reuters: WWF launches impressive guide for responsible commodities investing
- Environmental Finance: Soft commodities investors face ‘quagmire’ of environmental risks – WWF
- Business Green: WWF unveils guide to sustainable commodities investing
- Environmental Leader: WWF Publishes Guide to Responsible Commodities Investing



