Nokia - WWF Conservation Partner
WWF and Nokia partnership factsheet
WWF and Nokia have had a global partnership in place since 2003. The cooperation initially started with raising environmental awareness of Nokia employees and has evolved over the years to diverse areas including jointly developed projects for using mobile technology in conservation work, as well as publishing WWF branded mobile content to raise environmental awareness to the consumer.
Nokia and WWF have worked together for almost 10 years now and the parties agreed to continue the cooperation again in 2012. By working together Nokia and WWF aim to further strengthen Nokia’s environmental performance and find ways to raise environmental awareness by using mobile phones. Nokia will also continue to support WWF’s conservation work.
Why We Have Partnered
WWF engages in strategic and innovative business partnerships with the world's largest international corporations and major national companies in order to help them reduce their ecological footprint and make a positive contribution to the environment. Partnerships are based on a common vision of a better future, as WWF believes that partners can achieve more by working collaboratively. WWF's approach to working with business is solutions-oriented, cooperative in its methods and challenging in its objectives.
How We Are Working Together
During the next two years our focus will be on freshwater conservation and finding ways to use mobile technology in nature conservation.
WWF will support Nokia in their water strategy implementation and relevant stakeholder engagement, especially those located in identified high water risk areas. Nokia will continue supporting WWF’s Living Himalayas initiative, where the focus is on activities related to securing the natural freshwater systems of the Eastern Himalayas.
Finding ways to use mobile technology in nature conservation means that WWF and Nokia will together look for possibilities to utilize mobiles in WWF’s work in a number of key areas, from raising awareness of the local communities in water scarce areas to helping WWF’s field personnel in their work to protect the local biodiversity.
WWF, the global conservation organization, is one of the world's largest and most respected independent conservation organizations. WWF has a global network active in over 100 countries with almost 5 million supporters.
WWF's mission is to stop the degradation of the earth's natural environment and to build a future in which humans live in harmony with nature, by conserving the world's biological diversity, ensuring that the use of renewable natural resources is sustainable, and promoting the reduction of pollution and wasteful consumption. For more information, please visit www.panda.org.
Nokia is a global leader in mobile communications whose products have become an integral part of the lives of people around the world. Every day, more than 1.3 billion people use their Nokia to capture and share experiences, access information, find their way or simply to speak to one another. Nokia's technological and design innovations have made its brand one of the most recognized in the world. For more information, visit http://www.nokia.com/about-nokia
Find out more about Nokia’s work for sustainable development at www.nokia.com/people&planet.
For more information, please contact:
Title: Key Account Manager
Phone: +358 40 539 8338
Title: Head of Sustainability, Nokia
Phone: +358 71 800 8000
Key Account Manager