Cotton and Water
In 2005, we also joined forces to reduce the environmental and social impacts of conventional cotton production in India and Pakistan – two of the world’s most important cotton-growing countries. Our joint projects help cotton farmers increase their income and improve their working conditions. We also help them reduce the use of chemicals and save on precious water resources.
We provide support, training and outreach to farmers that want to comply with the Better Cotton Initiative’s criteria and produce Better Cotton. Some 43,000 farmers in the two countries are involved in our joint projects, taking part in a global shift towards Better Cotton.
Together we are:
- building farmers’ capacity to produce Better Cotton
- reducing the use of pesticides, water and chemical fertiliser while increasing farmers’ incomes
- improving the working conditions of cotton farmers' families and workers
- improving soil quality in the cotton fields
- creating a shift towards a Better Cotton market
- supporting BCI to become 100% self Reliance by 2016
Many parts of the World are suffering from water stress and scarcity. That's why we have joined forces to find ways to use water as efficiently as possible, with an intitial focus on cotton production.
The joint water projects in India and Pakistan aim to:
- understand the real water needs of cotton production
- improve water management to maintain and restore water security
- build capacity for a wider spread of Best Management Practises
- Engage on community level to educate cotton farmers in efficient field-level irrigation techniques
The water management programme in India and Pakistan is a natural extension and development of the cotton Projects.