What's a Big Win? | WWF

What's a Big Win?

Posted on 04 November 2009    
After I got back from Thailand, I was invited by WWF International to attend a regional workshop in Romania, in a very beautiful mountain area, called Retezat (we also have a big national park there). The location was specially chosen by the WWF team as the theme of the workshop was “Protected Areas for a Living Planet”.

For four days, more than 25 WWF experts from around the globe (Mongolia, Russia, Colombia, Georgia, Azerbaijan, Turkey and other countries from Europe) gathered to discuss among other issues, the importance of having, creating and developing a “Big Win”.

What’s a Big Win? Basically it’s about setting this huge, but realistic goal, and trying to keep up with it. This means you have to plan it, manage it and stick to the things you committed to. So, I was invited to this workshop to share my experience working with “Big Wins” from Thailand and also to give a presentation on how the WWF Greater Mekong Programme managed its “Big Win” strategy. Just to give you an example of a “Big Win”:

“Having a legally binding trans-boundary agreement between the six countries of the Greater Mekong (China, Myanmar, Thailand, Cambodia, Laos and Vietnam) to conserve 600,000 km2 of high-priority biodiversity areas” or “Keeping the lower Mekong free flowing for at least the next 10 years”.

I can say that I was very honored to be a part of this workshop and have the opportunity to share my experience with other people interested in this matter. I really had the satisfaction that my work in Thailand would somehow continue through the efforts of these ambitious people who want to make a difference.

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