A growing number of producers around the world see transparency as an important aspect of their corporate policy, helping them demonstrate that they take environmental and social responsibility seriously. However, it is often complex and time-consuming to communicate one´s environmental footprint, be that overall or for a specific product.
WWF´s Check Your Paper can help save time and reduce duplication. It is a user-friendly and accessible tool, focusing on the most relevant environmental indicator parameters and can be a good first step response to satisfy customer information needs.
Check your Paper rates the environmental quality of the paper-making process for a given product, including how well forests supplying fibre are managed, use of recycled fibre, fossil CO2 emissions, waste going to landfills and water pollution from mills. The results posted on the website need to get third party audited by accredited auditors.
WWF encourages responsible buyers worldwide to choose suppliers who provide transparent information on the environmental footprint of their paper production. Search transparent brands on checkyourpaper.panda.org